Help & Information / Data Breach Policy

At PRsona, we take the security and privacy of our users’ data seriously. We have implemented strict security measures to protect your data and maintain the confidentiality and integrity of the information you entrust to us. However, in the unfortunate event of a data breach, this policy outlines our response plan to minimise the impact on our users and ensure timely and effective communication.

Definition of a Data Breach

A data breach is defined as unauthorised access, acquisition, disclosure, or loss of personal or sensitive data that may result in harm to the individuals whose data has been compromised. This includes, but is not limited to, data breaches resulting from hacking, insider threats, or accidental disclosure.

Notification and Reporting

In the event of a data breach, PRsona will take the following steps:

  • Internal Notification: PRsona’s security team will immediately notify the appropriate internal stakeholders, including senior management and legal counsel, upon discovery or suspicion of a data breach.
  • External Notification: PRsona will promptly report the data breach to the appropriate regulatory authorities, as required by applicable laws and regulations.
  • User Notification: PRsona will notify affected users without undue delay, using the contact information provided by the users, about the nature of the data breach, the type of data compromised, and the steps being taken to mitigate the breach. PRsona will provide recommendations on actions that affected users can take to protect their information and will provide regular updates on the status of the investigation and response efforts.

Investigation and Mitigation

Upon discovering a data breach, PRsona will initiate an investigation to determine the scope and cause of the breach. PRsona will take all necessary steps to mitigate the impact of the breach, including but not limited to:

  • Containment: PRsona will take immediate action to contain the breach and prevent further unauthorised access or disclosure of data.
  • Remediation: PRsona will identify and address any vulnerabilities or weaknesses in its systems or processes that may have contributed to the data breach and implement appropriate measures to prevent similar incidents in the future.
  • Forensic Analysis: PRsona will conduct a thorough forensic analysis to determine the extent of the breach, the data that has been compromised, and the potential impact on affected users.
  • Cooperation with Law Enforcement: PRsona will cooperate fully with law enforcement agencies, regulatory authorities, and other relevant parties in the investigation and resolution of the data breach.

Communication and Public Relations

PRsona will handle all communications related to the data breach with transparency, accuracy, and professionalism. PRsona will work closely with its legal counsel and public relations team to develop and implement a communication strategy that includes:

  • External Communication: PRsona will provide timely and accurate updates to the public, media, and other stakeholders about the data breach, the measures being taken to address it, and any further actions that affected users or other parties need to take.
  • Internal Communication: PRsona will communicate regularly with its employees, contractors, and other internal stakeholders to provide updates on the data breach investigation and response efforts, and to provide guidance on how to handle inquiries from external parties.

Review and Improvement

PRsona will conduct a thorough review of its data breach response plan after each incident, with the goal of identifying areas for improvement and implementing necessary changes to strengthen its security measures and response capabilities.

Conclusion

PRsona is committed to maintaining the highest standards of data security and privacy. While we have implemented robust security measures, data breaches can still occur. In the event of a data breach, PRsona will respond promptly and diligently to investigate, mitigate, and communicate the incident to affected users and other stakeholders.